Enhancing elegance

Graphic designer and art director Bao-Tran Huynh came to us with a beautiful logo design for Bos Botanicals, a candle company which makes its products from soy wax with high quality fragrance and essential oils.
She commissioned us to re-touch the logo in order to extract it’s full potential. We started by carrying out an analysis of the issues that the logo had in terms of drawing.
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After that and with Bao-Trans comments we made the final proposal in which our intervention went further than just re-touching the logo. We wanted to add another layer of meaning by making the logo feel more contemporary. We achieve this by simplifying some shapes, which gave a sharper and stronger presence to the symbol.
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Final result

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Symbol in use throughout products and media